Public trust in the media has declined dramatically over the past few decades. Once regarded as the fourth estate—a vital pillar of democracy holding the powerful accountable—many now see the press as partisan, unreliable, and irrelevant.
This shift hasn’t come from a single scandal or event, but from a complex storm of technological change, cultural shifts, political polarization, and journalistic missteps.
A major factor is perceived bias and partisanship. Increasingly, people believe that news organizations favor particular political parties or ideologies. Conservatives often view mainstream outlets like CNN, The New York Times, and NPR as vehicles for liberal agendas, while some on the left criticize corporate-owned media for preserving the status quo or cozying up to business interests. Stories are scrutinized not just for what they say, but what they choose to cover—or ignore. Which events get front-page treatment? What language is used in headlines? Who gets quoted, and who doesn’t? These choices, conscious or not, reinforce the belief that journalism isn’t neutral.
Political polarization has only deepened these divides. Today, people are more likely to trust media that aligns with their worldview and dismiss those that challenge it. This partisan sorting has created a vicious cycle, where audiences gravitate toward ideologically sympathetic outlets, reinforcing echo chambers and tribal loyalty. The proliferation of partisan media outlets—from Fox News to MSNBC, from Breitbart to Jacobin—has only amplified this trend. And as political rhetoric escalates, politicians on all sides, especially figures like Donald Trump, have found traction in demonizing the press. Terms like “fake news” and “enemy of the people” are no longer fringe—they’ve gone mainstream.
But bias is only part of the story. Sensationalism and clickbait have done their share of damage. In the digital age, news organizations compete in a brutal attention economy where page views and engagement metrics dictate survival. The result is a media landscape often flooded with emotionally charged headlines, shocking imagery, and outrage-inducing stories. Important but less dramatic stories are overlooked, while the nuanced gets flattened into the sensational. Readers, over time, become skeptical of media motives, wondering if stories are crafted for truth or traffic.
Economic pressures have reshaped the industry in profound ways. The collapse of print advertising and the rise of platforms like Google and Facebook have gutted traditional media business models. In response, many outlets were bought by conglomerates and hedge funds, more interested in cutting costs than preserving journalistic integrity. Local newspapers were hollowed out or shuttered entirely, leaving “news deserts” across rural and urban America. Between 2008 and 2020, newspaper employment in the U.S. fell from 71,000 to 31,000. Fewer reporters means thinner coverage, more errors, and less accountability—all of which haven’t gone unnoticed by readers.
Meanwhile, the rise of social media has upended the way news is discovered and consumed. Platforms like Facebook, YouTube, and X now function as primary news sources for millions. These platforms don’t prioritize accuracy; their algorithms reward engagement, which often means amplifying the provocative, the polarizing, and the misleading. Misinformation spreads faster than corrections ever could. The flood of online content, much of it user-generated, has made it harder than ever to distinguish credible journalism from rumor, propaganda, and parody. For many, Facebook memes and anonymous blog posts blur into the same information stream as a New York Times investigation.
The blurring of news and opinion has further eroded trust. As cable news channels and online outlets increasingly mix reporting with analysis and commentary, audiences often struggle to tell fact from spin. Opinion sections bleed into front-page coverage, and some media personalities act more like activists than reporters. While some journalists defend this shift as a necessary evolution in the face of rising threats to democracy and civil rights, many viewers see it as proof that the media is pushing an agenda. This perception is especially acute among conservatives, but is shared by independents and even some liberals who believe traditional standards of journalistic objectivity are fading.
Adding to the skepticism is the lack of transparency in how news is made. Most consumers don’t know how stories are sourced, fact-checked, and edited. When anonymous sources are used, or when stories are later retracted or corrected without fanfare, audiences can feel manipulated and misled. High-profile reporting errors only make things worse. Whether it's misreporting during a breaking news crisis or relying on faulty intelligence during wartime, major journalistic failures leave scars that last years, even decades.
The historical legacy of media manipulation still casts a long shadow. From propaganda during wartime and other national emergencies to failures to the recent aiding in the attempted cover-up of Joe Biden’s cognitive decline, the press has not always lived up to its stated ideals.
Trust also suffers from a broader decline in confidence in institutions. Government, academia, religion, and corporations have all seen similar drops in public trust. Many Americans no longer believe that media organizations care about the people they report on. A 2020 Pew survey found that fewer than half of Americans believe journalists act in the public’s best interests. The perception of elitism—that journalists are urban, college-educated liberals disconnected from rural, working-class, and minority communities—reinforces this sense of alienation.
Paradoxically, the explosion of news choices has left people feeling less informed and more confused. Competing narratives often present opposite "truths" about the same events. One outlet’s breaking news is another’s fake scandal. With no clear arbiter of facts, people begin to assume that all media is equally biased—or equally untrustworthy. The concept of objective truth itself begins to feel up for debate.
Some people, overwhelmed by this chaos, have simply tuned out. “News fatigue” is a growing phenomenon. Constant negativity, political conflict, and information overload have pushed many to disengage entirely. For these people, distrust isn’t ideological—it’s emotional. They don’t hate the media; they just no longer see its relevance and value. As Benjamin Toff of the University of Minnesota puts it, many people’s distrust is not deep-seated outrage, but a quiet skepticism about whether journalism matters to their lives at all.
The collapse of trust in media is not the result of one factor, but of many. It’s a story of partisanship and polarization, but also of economic desperation, technological disruption, shifting journalistic values, and deep cultural divides.
References
Gallup: "Five Key Insights Into Americans' Views of the News Media"
Pew: “Media Mistrust Has Been Growing for Decades—Does It Matter?”
Gallup: “Americans' Trust in Media Remains at Trend Low”
We've lost the faith and responsibility in ourselves needed in a self-run democracy. It is easy to join the ubiquitous cynicism, pile on to the unrelenting negativity. Such has worked to throw us into the divisive, counterproductive chaos that ignores huge problems like global warming while making it worse. Shiny crosses on pretty women trick some and nauseate others. Hypocritical pap parades as if religious. Fake news is topped by faker news. The Fox News crew now staffs over twenty slots in Trump's agenda of a "fair and balanced" fascist coup, bragged about on so-called Truth Social. Big money invests in stupid gullibility. The inept rule.
Perhaps we will come to value journalists, scientists, and politicians - if the Project 25ists don't plunge us into a new Dark Age. To the extent government is us, taking care of ourselves and each other, we will need to revalue our crucial roles in it. For instance, David Cycleback helps reestablish critical (meaning crucial) thinking as part of a renewed faith (and responsibility) in ourselves, each other, and the arc of the American story. Commentators and comedians are doing theirs.
The Founders did their part for their time. Time for us to do ours.